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“IWD is great support for our cross merchandising projects (fashion & watch). The team has adapted very quickly to our core values and brand specifics. She was able to offer a tailor-made and scalable solution: the NETWORK platform.”

TIPHAINE HORVILLEUR / Europe Visual Merchandising & Experience Manager for Watches & Fine JewelrY / CHANEL / 

NETWORK

Challenge

GLOBAL VISION AND REACTIVITY

Get an instant and worldwide visibility on the store activity.
Share best practices with field teams.
Sort and organize in-store pictures by point of sale, design concept, product category.

Solution

NETWORK IS REINVENTING TEAM WORK

In-store VM teams are answering surveys, uploading photos of the displays and store environment. Thanks to the smart tagging system, it’s super quick to retrieve merchandising layouts by product category or per store. They we just need to:
/ Forward maintenance issues to other departments at CHANEL (marketing, studio…)
/ Target and share best practices thanks to the flag feature.
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