
CHALLENGE: Several processes and tools in each market that involve creating the same recommendations multiple times, and doesn’t allow you to have a global vision of local specificities.
That is to say, time is precious, so save it, by merging and optimizing the production of your guidelines and technical documents, while keeping the particularities of each market on track.
SAVE TIME, EFFICIENCYAND VISIBILITY
SOLUTION: For Dior, IWD’s team has set up processes on a unique personalized platform.
All the Dior tools used by Merchandising or Marketing are there : 2D & 3D planograms, technical documents etc.
Finally, sharing occurs in 1 click with Dior’s worldwide teams.
A UNIQUE PLATFORM USEDBY THE ENTIRE DIOR COMMUNITY
CHALLENGE
CHALLENGE: Several processes and tools in each market that involve creating the same recommendations multiple times, and doesn’t allow you to have a global vision of local specificities.
That is to say, time is precious, so save it, by merging and optimizing the production of your guidelines and technical documents, while keeping the particularities of each market on track.
SAVE TIME, EFFICIENCYAND VISIBILITY
SOLUTION: For Dior, IWD’s team has set up processes on a unique personalized platform.
All the Dior tools used by Merchandising or Marketing are there : 2D & 3D planograms, technical documents etc.
Finally, sharing occurs in 1 click with Dior’s worldwide teams.
A UNIQUE PLATFORM USEDBY THE ENTIRE DIOR COMMUNITY
Specialized’s Global Visual Merchandising team used to create brand guidelines with Photoshop to share best practices & recommendations with the different markets around the world. They contacted IWD as they were looking for a more efficient manner to firstly create and secondly communicate those VM guidelines, new marketing campaigns, fixtures, and planograms for the different regions.
SPECIALIZED

IWD has been instrumental to our global retail team. [It] now allows us to do everything we originally wanted and much more
Bobby Miller
VISUAL MERCHANDISER, SPECIALIZED

CHALLENGE: Several processes and tools in each market that involve creating the same recommendations multiple times, and doesn’t allow you to have a global vision of local specificities.
That is to say, time is precious, so save it, by merging and optimizing the production of your guidelines and technical documents, while keeping the particularities of each market on track.
SAVE TIME, EFFICIENCYAND VISIBILITY
SOLUTION: For Dior, IWD’s team has set up processes on a unique personalized platform.
All the Dior tools used by Merchandising or Marketing are there : 2D & 3D planograms, technical documents etc.
Finally, sharing occurs in 1 click with Dior’s worldwide teams.
A UNIQUE PLATFORM USEDBY THE ENTIRE DIOR COMMUNITY
SOLUTION
CHALLENGE: Several processes and tools in each market that involve creating the same recommendations multiple times, and doesn’t allow you to have a global vision of local specificities.
That is to say, time is precious, so save it, by merging and optimizing the production of your guidelines and technical documents, while keeping the particularities of each market on track.
SAVE TIME, EFFICIENCYAND VISIBILITY
SOLUTION: For Dior, IWD’s team has set up processes on a unique personalized platform.
All the Dior tools used by Merchandising or Marketing are there : 2D & 3D planograms, technical documents etc.
Finally, sharing occurs in 1 click with Dior’s worldwide teams.
A UNIQUE PLATFORM USEDBY THE ENTIRE DIOR COMMUNITY
After adopting IWD’s retail solutions, Specialized’s Global team leveraged the potential of having local regional VM teams to get their own software licenses so they could easily access and reuse the content created by the Global HQ, and adapt it to fit their local needs and specifics. The international adoption of the tool now saves numerous teams around the world more time on every project than they ever thought possible at its inception.
CHALLENGE: Several processes and tools in each market that involve creating the same recommendations multiple times, and doesn’t allow you to have a global vision of local specificities.
That is to say, time is precious, so save it, by merging and optimizing the production of your guidelines and technical documents, while keeping the particularities of each market on track.
SAVE TIME, EFFICIENCYAND VISIBILITY
SOLUTION: For Dior, IWD’s team has set up processes on a unique personalized platform.
All the Dior tools used by Merchandising or Marketing are there : 2D & 3D planograms, technical documents etc.
Finally, sharing occurs in 1 click with Dior’s worldwide teams.
A UNIQUE PLATFORM USEDBY THE ENTIRE DIOR COMMUNITY
CHALLENGE: Several processes and tools in each market that involve creating the same recommendations multiple times, and doesn’t allow you to have a global vision of local specificities.
That is to say, time is precious, so save it, by merging and optimizing the production of your guidelines and technical documents, while keeping the particularities of each market on track.
SAVE TIME, EFFICIENCYAND VISIBILITY
SOLUTION: For Dior, IWD’s team has set up processes on a unique personalized platform.
All the Dior tools used by Merchandising or Marketing are there : 2D & 3D planograms, technical documents etc.
Finally, sharing occurs in 1 click with Dior’s worldwide teams.