Charles & Keith 3D Planogram
Charles-Keith-Success-Story-logo

“98% timely launch of seasonal directives.”

JOYCE LI / VISUAL MERCHANDISING MANAGER 

DISPLAY & NETWORK

Challenge

BEING MORE EFFECTIVE & ACCURATE

Create 2D planograms and 3D scenes with one unique support.

Ease communication for new launches and new openings.

Facilitate workflows of information between headquarter and field.

Solution

DISPLAY & NETWORK

With DISPLAY & NETWORK, we are able to disseminate our guidelines effectively and accurately via an all-encompassing platform.

The ease of DISPLAY tools enable us to create unique guidelines even for minor events. By sending a colleague our 3D guidelines, it saves us 100% of traveling time to the actual location.

Our team is using the 3D Display to create Global guidelines for all the seasonal and capsule collection launches and showcase realistic displays of the products and props on the fixtures (backwall and island fixture).
We easily adapt the guidelines to the local markets, taking into account local specificities.

NETWORK is effective in monitoring the quality of display from the different markets across the entire system.

Teams are publishing weekly surveys to be answered by the in-store teams to ensure the correct VM implementation in stores. The uploaded pictures are reviewed by the VM in charge that will provide feedback and approved the pictures. Once a month, the regional VM select some best-practiced pictures to share them with management team

Overall, IWD has helped us become more organized and brought our retail network closer to the headquarters.

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Network

chanel

“IWD team has adapted very quickly to our core values and brand specifics.”

Display

dior

“A very nice and agile team who is attentive to market evolution & trends.”

Network

The North Face Success Story Retail Planogram

“I love being able to see photos from the stores of the actual merchandising.”

Display

vans

“DISPLAY maintains consistency across all of our stores.”

Logo Charles & Keith

“98% timely launch of seasonal directives.”

Network

british-american-tobacco (1)

“NETWORK is proving to be a remarkable tool to capture, store and display.”

Display

Benefit Success Story Retail Planogram

“IWD Display 2D simplified our everyday work life.”

Display

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“This collaborative tool saved us precious time.”