Restons en contact

IWD x DIOR

POURQUOI DIOR A DÉCIDÉ DE DIGITALISER SON PROCESSUS MERCHANDISING

CHALLENGE: Several processes and tools in each market that involve creating the same recommendations multiple times, and doesn’t allow you to have a global vision of local specificities.

That is to say, time is precious, so save it, by merging and optimizing the production of your guidelines and technical documents, while keeping the particularities of each market on track.

SAVE TIME, EFFICIENCYAND VISIBILITY

SOLUTION: For Dior, IWD’s team has set up processes on a unique personalized platform.

All the Dior tools used by Merchandising or Marketing are there : 2D & 3D planograms, technical documents etc.

Finally, sharing occurs in 1 click with Dior’s worldwide teams.

A UNIQUE PLATFORM USEDBY THE ENTIRE DIOR COMMUNITY

CHALLENGE

CHALLENGE: Several processes and tools in each market that involve creating the same recommendations multiple times, and doesn’t allow you to have a global vision of local specificities.

That is to say, time is precious, so save it, by merging and optimizing the production of your guidelines and technical documents, while keeping the particularities of each market on track.

SAVE TIME, EFFICIENCYAND VISIBILITY

SOLUTION: For Dior, IWD’s team has set up processes on a unique personalized platform.

All the Dior tools used by Merchandising or Marketing are there : 2D & 3D planograms, technical documents etc.

Finally, sharing occurs in 1 click with Dior’s worldwide teams.

A UNIQUE PLATFORM USEDBY THE ENTIRE DIOR COMMUNITY

Chez Dior, chaque marché avait ses propres process et outils. Ainsi, sans que les équipes se soient consultées, certaines recommandations merchandising étaient créées plusieurs fois. Une perte de temps colossale et un manque d’efficacité et de visibilité. Les équipes se sont lancées le défi d’homogénéiser les processus en optimisant la production de Guidelines et de documents techniques tout en gardant les particularités de chaque marché.

DIOR

dior quote success story

Une équipe très agréable et agile, à l'écoute de l'évolution et des tendances du marché. Nous travaillons main dans la main depuis 10 ans maintenant pour trouver des solutions adaptées aux besoins spécifiques de Dior. En conclusion, l'interface utilisateur est intuitive, esthétique et adaptée au secteur de la Cosmétique de Luxe.

Stéphanie Muraz

Business Development Manager Makeup International Marketing

dior quote success story

CHALLENGE: Several processes and tools in each market that involve creating the same recommendations multiple times, and doesn’t allow you to have a global vision of local specificities.

That is to say, time is precious, so save it, by merging and optimizing the production of your guidelines and technical documents, while keeping the particularities of each market on track.

SAVE TIME, EFFICIENCYAND VISIBILITY

SOLUTION: For Dior, IWD’s team has set up processes on a unique personalized platform.

All the Dior tools used by Merchandising or Marketing are there : 2D & 3D planograms, technical documents etc.

Finally, sharing occurs in 1 click with Dior’s worldwide teams.

A UNIQUE PLATFORM USEDBY THE ENTIRE DIOR COMMUNITY

SOLUTION

CHALLENGE: Several processes and tools in each market that involve creating the same recommendations multiple times, and doesn’t allow you to have a global vision of local specificities.

That is to say, time is precious, so save it, by merging and optimizing the production of your guidelines and technical documents, while keeping the particularities of each market on track.

SAVE TIME, EFFICIENCYAND VISIBILITY

SOLUTION: For Dior, IWD’s team has set up processes on a unique personalized platform.

All the Dior tools used by Merchandising or Marketing are there : 2D & 3D planograms, technical documents etc.

Finally, sharing occurs in 1 click with Dior’s worldwide teams.

A UNIQUE PLATFORM USEDBY THE ENTIRE DIOR COMMUNITY

Les équipes d'IWD ont mis en place une plateforme unique utilisable par toute la communauté Dior. Les équipes Marketing ou Merchandising peuvent ainsi créer, accéder et partager en quelques clics, leurs planogrammes 2D et 3D, ainsi que tous leurs documents techniques.

CHALLENGE: Several processes and tools in each market that involve creating the same recommendations multiple times, and doesn’t allow you to have a global vision of local specificities.

That is to say, time is precious, so save it, by merging and optimizing the production of your guidelines and technical documents, while keeping the particularities of each market on track.

SAVE TIME, EFFICIENCYAND VISIBILITY

SOLUTION: For Dior, IWD’s team has set up processes on a unique personalized platform.

All the Dior tools used by Merchandising or Marketing are there : 2D & 3D planograms, technical documents etc.

Finally, sharing occurs in 1 click with Dior’s worldwide teams.

A UNIQUE PLATFORM USEDBY THE ENTIRE DIOR COMMUNITY

CHALLENGE: Several processes and tools in each market that involve creating the same recommendations multiple times, and doesn’t allow you to have a global vision of local specificities.

That is to say, time is precious, so save it, by merging and optimizing the production of your guidelines and technical documents, while keeping the particularities of each market on track.

SAVE TIME, EFFICIENCYAND VISIBILITY

SOLUTION: For Dior, IWD’s team has set up processes on a unique personalized platform.

All the Dior tools used by Merchandising or Marketing are there : 2D & 3D planograms, technical documents etc.

Finally, sharing occurs in 1 click with Dior’s worldwide teams.

A UNIQUE PLATFORM USEDBY THE ENTIRE DIOR COMMUNITY

LUXE

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L'ORÉAL LUXE

L’Oréal Luxe, maître de la négociation avec les distributeurs grâce à IWD

yves saint laurent success story homepage

Saint Laurent